Marketing Campaign Brief

The perfect template for your go-to-market plan, complete with built-in editable tables and trackers.

Marketing Campaign Brief Template - Landing
Marketing Campaign Brief Template - Goals & Objectives
Marketing Campaign Brief Template - Target Audience
Marketing Campaign Brief Template - Execution

About this template

Tome’s Marketing Brief template has everything you need to set your campaign up for success. Designed for marketers working cross-functionally across teams, this template organizes all information needed into one place. You’ll find a title page that spotlights what your campaign aims to achieve, plus a table of contents that will generate unique, handy links to each subsequent page. The easy-to-use and customizable visual layouts scattered throughout utilize tables and trackers, helping you to expertly plan out each component of a marketing campaign.

Template outline

  • CheckmarkOverview
  • CheckmarkTable of Contents
  • CheckmarkStakeholders
  • CheckmarkStrategy Goals
  • CheckmarkTarget Audience
  • CheckmarkMessaging
  • CheckmarkChannel Strategy
  • CheckmarkExecution
  • CheckmarkCampaign Performance

Tell a powerful story

  • Double Sparkle (tome icon)Editable with AI
  • Text (tome icon)Beautiful typography
  • Double Sparkle (tome icon)AI layout generation
  • Page Portrait (tome icon)Narrative Guidance
  • Multiple Pages (tome icon)Automatic mobile layout
  • Reference (tome icon)AI reference sourcing
  • Share (tome icon)Share or link anywhere
  • Download (tome icon)Downloadable as a PDF
  • Add Person (tome icon)Real-time collaboration

Craft your next great idea.

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